Publicity & Advertising

High Impact Mass Media Publicity the You Can Heal Yourself Expo is supported by a comprehensive and dynamic mass media campaign which covers all of the Sunshine Coast and North Brisbane including The Range, as well as the other states of Australia via our social media campaigns.

Radio –  Two weeks prior to the Expo our schedule of quality radio commercials begins. The Sunshine Coast`s Hot91 and Zinc radio stations targets our niche market on a daily basis with advertisements that have always proven to be highly effective and which we supplement with ticket giveaways and `hot spot` promotions.
Newspapers – We reach more than 1 million readers on the weekend prior to the Expo with our advertising, competition entry and editorials in the Sunshine Coast`s largest circulation newspaper the Sunshine Coast Daily and it’s affiliate newspapers and magazines.

Expo Flyers – boasts a distribution of 10,000 copies throughout the Sunshine Coast, North Brisbane (and major regional centres) to health food shops, practitioner clinics, bookshops, libraries and cafes .

Media Interviews – with our keynote speakers are featured in the Sunshine Coast Daily and affiliate newspapers, radio talk shows.

Online Showcase –  Our new Online Expo Showcase features what’s happening and who’s exhibiting. Exhibitors can have a display listing of 40 words plus an image with a link to their website and email in the section of their choice.

Social Media Mentions – Our social media campaign is already underway and growing steadily and closer to the Expo will feature contests and giveaways to the expo and can include Exhibitor mentions as seen in our Exhibitor ‘Booth Packages’.

Coming in 2013

New! - YCHY Expo Magazine which will feature advertising space, editorial space, news, product features and more for 2013 which will be available online and in print and distributed throughout the Sunshine Coast and surrounding regions and available at the 2013 Expo.

New! – Our online promotional videos – slide shows of your business or products with logo and copy set to music , person to person interviews with you, – and showcased on Youtube and social media before and during the Expo on big screen TV.

New! - Promotional video ads created from the promotional videos and used as commercials on regional television channels promoting the Expo.